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Building Websites That Work As Hard As You Do - Joomla CMS Design and Development USAUniverse Design is one of the top Joomla!® CMS web design companies in Massachusetts & the USA. Our team of top professionals provide web design and internet related services to a broad range of clients ranging from small businesses to large corporate organizations. Our services include web design, web development, internet marketing, graphic design, multimedia and consultancy. Our aim is to provide our clients with the very best website possible, on time and within budget.

Universe Design takes pride in the fresh approach we bring to all web design projects thanks to a unique mix of skills combining creativity and technical expertise. Universe Design is constantly researching new web technologies and the ways in which technology can be harnessed to enhance and promote our clients business activities.

Our Joomla!® Content Management Sytems (CMS) puts you %100 in control of your own website. Don't get taken hostage by those other web companies, call or contact Universe Design today and take control of your own web site!

If I could give you a web site that had the flexibility to add any type of content yourself, whenever you wanted, using just a web browser on your desktop, tablet or even smartphone and delivered it in 3 days, at an affordable price, would you be interested?

That's Right! Add Your Own

Articles. News & Events
Pictures & Movies
Products, Menus & Specials
Support Downloads, Documents & Help Files
Forums, Catalogs & Portfolios
Reservations & Newsletter Subscriptions
& Much More!
Unvierse Design In Peabody, MA Can Get You There At A Fraction Of What You Might Expect To Pay!

What Is Joomla?

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Joomla!® is an award-winning Content Management System (CMS) that is fully responsive and will help you build your website content and manage powerful online applications.

Joomla!® in Action

Joomla!® is used all over the world to power everything from simple, personal homepages to complex corporate web applications. Here are just some of the ways people use Joomla:

Corporate websites or portals
Online commerce
Small business websites
Non-profit and organizational websites
Government applications
Corporate intranets and extra nets
School and church websites
Personal or family homepages
Community-based portals
Magazines and newspapers
the possibilities are limitless?
Joomla!® can be used to easily manage every aspect of your website, from adding content and images to updating a product catalog or taking online reservations.

Joomla!® for End Users

Once Joomla!® is installed and running, it is simple for even non-technical users to add or edit content, update images, and to manage the critical data that makes your company or organization go. Anybody with basic word processing skills can easily learn to manage a Joomla!® site.

Via a simple, browser-based interface you will be able to easily add new press releases or news items, manage staff pages, job listings, product images, and create an unlimited amount of sections or content pages on your site.

Taking Joomla!® to the Next Level

Out of the box, Joomla!® does a great job of managing the content needed to make your website sing. But for many people, the true power of Joomla!® lies in the application framework that makes it possible for Universe Design to install and customize powerful add-ons and extensions. Here are just some examples of the hundreds of available extensions Universe Design can build into your website.

Automated Billing & Online Invoicing
Shopping Carts for E-Commerce
Document & File Management Downloads
Image and Multimedia Galleries
Secure Personal Messaging
Customer Support or Community Discussion Forums
Event Calendars & Classified Ad Systems
Newsletter Subscription & Autoresponders
Community Directories & Membership Information
Data Collection & Reporting tools
Banner Advertising
Live Webcam Broadcasting
and many, many more?
Universe Design provides professional, customized Joomla website design and development services. Our professional Joomla website design is fast and affordable. We can build a website that works as hard as you do! Contact us for a FREE design consultation and to learn how Joomla is taking the internet by storm!

Call Us: 978-210-6148 In The United States

Joomla CMS Websites are suitable for virtually any type of business. Whatever you want to achieve with your online presence Universe will deliver a fast, professional and easy to manage web site. We provide all of these features and functionality for a fraction of what you might expect to pay.

Joomla!® CMS - Take Control of Your Responsive Website Free!

Joomla is an award-winning content management system (CMS), which enables you to build Web sites and powerful online applications. Many aspects, including its ease-of-use, extensibility and responsiveness have made Joomla the most popular Web site software available. Best of all, Joomla is an open source solution that is freely available to everyone.

What's a content management system (CMS)?

A content management system is software that keeps track of every piece of content on your Web site, much like your local public library keeps track of books and stores them. Content can be simple text, photos, music, video, documents, or just about anything you can think of. A major advantage of using a CMS is that it requires almost no technical skill or knowledge to manage. Since the CMS manages all your content, you don't have to.

Joomla!® CMS offers a vast array of user-friendly features and robust functionality. Because of these fascinating attributes, Joomla!® development services are preferred by both developers as well as businesses. Below are some of the exclusive benefits offered by Joomla!® CMS:

Open-source Technology – Joomla!® is an open source technology, which means that it is available for free. You need not pay thousands of dollars as a licensing fee and license renewal fees. The framework is released under GNU general public license, so anyone can see the source code of Joomla!® and customize it as per their needs. This is truly a great flexibility for Joomla!® developers.

SEO-friendly – This is an another great feature by Joomla!® CMS. Joomla!® based websites are more search engine friendly. There is one Apache module in Joomla!® known as rewrite module. This module enables developers to create SEO-friendly URLs. It also enables them to use the custom page title, meta tag description and meta keywords in every web page.

Secure – When the matter is about website security, Joomla!® out tracks all other CMS available on the market. The platform is backed by a team of security experts known as 'Joomla!® Security Strike Team'. The primary role of this team is to search and resolve the security problems. To perform this task, the team executes a few automated tests and rectifies all the codes. Thus, you can protect your website from the hackers. All you need to do is, install the latest version of Joomla!® CMS.

Language is no more a barrier – One more enthralling attribute of Joomla!® CMS is that it supports a number of languages. This has tempted non-English users to choose this feature-rich and flexible CMS development platform. Joomla!® has different language packs for different languages.

Template Integration – Joomla!® allows you to integrate any third-party template in a matter of minutes. All you need to do is open the template file and copy it to the Joomla!® template folder. This way you can change the design template of your website on a seasonal basis.

Joomla!® Community – Joomla!® community is a huge community of Joomla!® developers and its users. You may be aware that the official Joomla!® forum is one of the largest online communities across the globe.

Community Updates – The community developers work continuously on Joomla!® CMS to deliver hi-end security and advanced functionality. They strive to ensure that their audience uses latest and cutting-edge technology.

Joomla!® Extension System – This is truly an asset of Joomla!® CMS. The platform also allows developers to develop custom extensions. And there are a number of inbuilt extensions already available on its official website. Using these extensions, the website owners can enhance the performance of their website. Jooma!®'s extension system includes Plug-ins, Modules and Components.

CMS SEO Quick Reference Guide - For Websites That Rank At The Top Of The Search Engines

udhandicon170squareIf you are qualifying an off-the-shelf content management system (CMS) system or creating your own custom CMS system then the capabilities listed below are imperative to achieving maximum organic search engine rankings.

A couple excellent open source CMS systems are Drupal and Joomla. It is easier to configure Drupal than Joomla to meet the search engine optimization (SEO) requirements discussed in this article.


1. Page Header Information (not visible on the page and between the tags). Note that the title, meta-description and meta-keywords tags listed below do not allow html tags at all.

a. Title tag - the most important SEO attribute on the page. Summary of Body content, no more than 70 characters, most important keywords in front. Ideally the title will also be of a persuasive nature. The title of the page is what users see and click on in search engine results pages so you have to make your persuasive and sales case in the title.

b. Meta-keywords tag - only the keywords that are in body content (spelled exactly the same), all of the keywords on the page, most important keywords in front. Place above the meta-description tag and after the title tag.

c. Meta-description tag - summary of body content, no more that 200 characters, most important keywords in front. Since many search engines including Google sometimes use the meta-description directly in their search engine results pages (SERP) as the description of the page this tag should contain keyword rich and persuasive sales-oriented content.

How To Ping The Search Engines For Your Sitemap

SEO Smart Tutorial

sitemap is more than just a list of links on your website that makeup the “site” , it’s an easy way for the search engines to get a taste of what your site is about.

First, Create your Sitemap

If you need help creating your initial sitemap, there’s a lot of free sitemap generators out there to get you started with your initial XML sitemap.  After you create your sitemap, save it to your website.  Keep in mind, you’ll want to keep your sitemap updated as often as you make changes to your website, then ping the search engines to tell them to look for the update.

Tell the Search Engines When you Update your Sitemap

If your website, blog or content management system doesn’t already “ping” the search engines and update your sitemap automatically with your new updates and content, we offer this as a free service to our clients. We generate your website’s sitemap from the outside using our own website ‘crawler’ just like the search engines.  We then save this in an open format where the search engines can interpret and process it. We then tell the search engines with a simple ping, that they should take a look at your sitemap and note any changes.

Keep in mind, like everything else you can do all this yourself but we’ve perfected it and it’s just a basic part of our service.   If you want to do this yourself, the search engines have a special URL for you to go to.


How to Ping Google

Google is definitely the dominant search engine, and you will want to tell the “big G” when you make any updates or changes to your website.  Google also has a sitemap tool in their Google Webmaster tools area.  If you haven’t already created your Google Webmaster account, you should.  There’s a lot of valuable data out there and you can track when they crawl your site and how many of your links are in their index..

The ping url is:


You should receive a message stating that your sitemap has been successfully added to their list of sitemaps to crawl.


How To Upgrade Your Joomla 2x to Joomla 3.x

The following are step by step instructions to migrate your 2.5.x site to Joomla 3.x. While there are hundreds of different scenarios, this will give you the basic procedure to follow. Very complex migrations will likely be as a result of third-party extensions. You are encouraged to contact the developers of third-party extensions for their suggested path to migrate their extensions.


The migration from Joomla 2.5 to 3.x is considered a mini-migration. This is because the Joomla core extensions will upgrade with a "one-click" upgrade via the Joomla! Update component in the backend administrator side of Joomla. Many third-party extensions are a one-click upgrade too. Some are not. You need to look at each one and determine what path the extension needs to follow to get from 2.5 to 3.x. If you haven't already, you might be interested in reading the Self Assessment and Planning for 2.5 to 3.x Migration prior to following the steps below.

Joomla Core Extensions:

Modules (core modules - not third-party)
Smart Search
For very large or complex 2.5 to 3.x migrations
The one-click update will be fine and work well for many. For some larger, more complex sites, the one-click update may not be the best route. For large or very complex sites, you may want to follow instructions for a regular migration and bypass the one-click update functionality. To do this, follow the same instructions for planning 1.5 to 3.x and migrating from Joomla 1.5 to 3.x, simply substitute 2.5 for 1.5 while reading.

Step by Step

Set up a Development Location
Take a backup of your live 2.5 site. You can use a suggested tool (see bottom of page) or you can do this manually
Backup Basics for a Joomla! Web Site
What are the best practices for site backups?
Make sure your environment meets the technical requirements for Joomla 3 before proceeding
Create a new database and new user to restore your 2.5 site to.
Create a testing site or build area to work in and restore the back up copy of your 2.5 site in one of the following places:
A subdomain
A subdirectory
A local device via WAMP, MAMP, LAMP, XAMPP.
A new hosting account on a temporary domain in the root (if you would like to change hosts in the process of migration)
Restoring a site on a local device. See Installing Joomla locally and Setting up your workstation for Joomla development.
Restoring a site with a tool listed at bottom of page (read the developer documentation)
In your test location, update your Joomla 2.5 instance to the latest maintenance release (currently 2.5.28).
Backup again.

Learn the Basics of Joomla 3.3

Joomla! CMS Video Tutorial

With this video tutorial you can learn how to make, launch and develop a demo website with Joomla CMS. The presenter demonstrates how to launch a free demo trial site, how to use templates, how to create categories, articles, menu items and modules, and how to create a backup of the Joomla webiste.


4 Tips To Creating Great Website Content

Great Content Converts Your Website Vistiors

In the age of information abundance, you're constantly competing with other sources, including your competition, for a prospect's attention. In order to come out on top, your Joomla! CMS content must stand out. Here are four ways to ensure that your content does just that:
Be relevant and interesting
Your content should be relevant, as well as entertaining and/or educational. And in order to win the war of attention, it should be more useful, and more valuable to the reader than your competitor's content. Lastly, it should be eror free. See how you felt when you saw the misspelled word in the last sentence!

Vary content mediums
Delivering content using one medium is like fishing using one lure; you might catch one type of fish, but miss out on many others. Different people prefer different types of content, and their preference may change based on where they are in the buying cycle. So use different lures, including articles, eBooks, infographics, white papers and more.

Ensure that content is easily found
You want prospects to find you when they are in an active research and buying mode. Ensure they can find you as easily as possible through SEO (search engine optimization), PPC (pay per click), social advertising, content syndication and remarketing. Also, build an easily navigable resource center on your website where visitors can browse your library of valuable content.

Personalize content across multiple dimensions
According to a Marketing Sherpa survey, the top personalization categories are industry, role, company size and geography. However, that's just the start. At Marketo we look at things like buying stage, type of CRM system and whether they are using a competitive product. The more personalized the message is, the more effectively it will speak to your audience.

I must count Neil among the blessings of 2015

By: Paul Devlin of Meed Partners

I must count among the blessings of 2015 being lucky enough to discover the tremendous value of working with Neil Fabbo.

It's actually difficult to summarize the many strengths Neil brings to an engagement. He cares about the outcome. He brings all his experience, which is both deep and broad. He listens and is not afraid to ask questions or offer constructive alternatives. He has great humanity. Not only does he know Joomla but also he knows how to implement it with an eye to value and iterative growth of website capabilities. He took my skeletal sketch of requirements, worked with me to ensure that each feature was clearly defined, provided tremendous value in the selection of components, went extra miles where need be to get results that were not out of any box, and made the experience one I would not hesitate to repeat. Did I say too that he is honest? We might take this for granted but I can't underline enough how very impressed I was with his character and fairness in billing. A rarity in modern times.

if you are looking for a Joomla web development expert who can also provide strong strong practical web business counsel Neil must be among your top choices. 


Last Chance To Upgrade From Joomla 2.5 to 3.4

It is imperative to migrate immediately to the stable version 3.4.1


This article is a summary or compendium of relevant information regarding the disappearance or end of life of Joomla 2.5. It is imperative to migrate immediately to the stable version 3.4.1

Here I present a summary of the most important points on this topic, which is currently scattered information on the pages of Joomla. At the end of the article, I quote the offcial sources.

Fact No 1

Since December 2014, the Joomla 2.5 version reached its "end of life" and since then there have been no updates beyond 2.5.28 (1).

Fact No 2

On June 30th, 2015 Joomla 2.5 extensions will be delisted from the official directory of extensions (2). This is according to the plan from mid-2011 when the Production Leadership Team (PLT) announced the new Joomla release cycle. (3)

Migrating from Joomla 1.5 to 2.5 3.x and complex sites

This tutorial will help you to migrate from Joomla 1.5 versions, and also serves as a reference for 2.5 complex migrate sites:


Migrating from Joomla 2.5 to 3.x



  • This is a very good time to stop using version 2.5 and upgrade to version 3.4.1, which is the current version today, fully supported and with a lifespan of two years, ie: until 2017 (4).
  • The Joomla 3 version already has a roadmap to version 3.11 with tentative release dates. These updates will not require more than simple migration updates with a few clicks (5).
  • It is recommended to keep up with this link which contains more information about the stable Joomla versions: https://docs.joomla.org/Release_and_support_cycle/es
  • Last but not least, do not forget two very valuable resources:


  1. http://www.joomla.org/announcements/release-news/5574-joomla-2-5-28-released.html
  2. http://extensions.joomla.org/blog/item/joomla-2-5-support-ending
  3. http://community.joomla.org/blogs/leadership/1566-the-jed-and-version-support.html
  4. http://community.joomla.org/blogs/leadership/1798-raising-the-bar-on-security.html
  5. http://developer.joomla.org/cms/roadmap.html


Google Updates Its Ranking Algorithm — Again

this round is believed to not be associated with the slow rollout of Panda and is thought to be something else entirely.

Signs of an Update

search 3 618x449The first suspicious results surfaced on Oct. 14-15 as various automated tools reflected spikes in organic traffic for some and massive drops for others. This fluctuation is believed to be in relation to Panda, however the peaks and valleys are not isolated to these two days alone.
Oct. 20-21, more dramatic rankings changes were reported; this round is believed to not be associated with the slow rollout of Panda and is thought to be something else entirely. Some have taken a liking to calling the theorized update the “Zombie Update” due to the close proximity to Halloween. And if your rankings were gobbled up, it would seem that zombies are indeed responsible — it certainly makes about as much sense as most other theories when the truth is often weeks away from surfacing.
What tactics do you employ to ensure you’re never negatively impacted by one of Google’s updates?

How to Create Facebook Video Ads: A Step by Step Guide

By Anja Kicken Published November 23, 2015

Interested in creating Facebook video ads?
Looking for an easy-to-follow guide?
Facebook video ads don’t require a lot of time or money. All you need is a script and some basic gear.
In this article you’ll discover how to design and record your own Facebook video ads.
Why Create Facebook Video Ads?
According to data from comScore, 64% of consumers are more likely to buy products after watching videos about them. You can use the power of video ads to get more leads and sales for your business.
Here are some ways to use video ads:
Introduce your brand. This can be the type of video you would normally have on your home page, in which you share your company mission and story.Give value upfront. Use a how-to or tutorial video as an ad. Or simply share great content and get people to click through to your website.Build your email list. Create a quick video introducing your free ebook or upcoming webinar.Share testimonials. If your customers record a video testimonial for you, ask them if you can use it in a video ad. This is a great way to retarget people who have visited your sales page.
For these videos, use animated text and images, a recording of yourself (or other people) or a combination of both. All of these options can work well, depending on your business and the goals for your campaign.
This article focuses on how to create your own video ad, with the goal of building your email list. Here’s an example of what this video ad might look like in a fan’s Facebook news feed.

Joomla! 3.5 Release Candidate 4 Released

What’s new in Joomla 3.5

joomla rcThe Joomla! Project is pleased to announce the availability of Joomla! CMS 3.5 Release Candidate 4. Community members are asked to download and install the package in order to provide quality assurance for the forthcoming 3.5 release.
Joomla! 3 is the latest major release of the Joomla! CMS, with 3.5 the sixth standard-term support release in this series. Please note that going from 3.4 to 3.5 is a one-click upgrade and is NOT a migration. The same is true is for any subsequent versions in the 3 series of the CMS. That being said, please do not upgrade any of your production sites to the release candidate version as a release candidate is ONLY intended for testing and there is no upgrade path from a Release Candidate.
What is this release for?
This is a RELEASE CANDIDATE release, that should only be used on test sites. Release Candidate releases cannot be upgraded. Please note that you cannot upgrade from previous beta releases to this release.
Extension and template developers are encouraged to work with this release in order to prepare extensions for the stable release of Joomla! CMS 3.5, though there shouldn't be any backward compatibility issues. Users are encouraged to test the package for issues and to report issues in the Joomla! CMS Issue Tracker. Please do not upgrade any of your production sites to the Release Candidate version and do not start a new site on Release Candidate as a Release Candidate is ONLY intended for testing and there is no upgrade path from a Release Candidate.
Click here to download.
When is the stable release due?
We were sure that everything was fixed and ready to go, but apparently good things take time. We have one of the world's greatest CMS and it gets better every day in every way. Due to some unexpected issues in our last Release Candidate we have to postpone our Joomla! 3.5 release by 5 days.
As George Wilson, Production Leadership Team, explains the issue is related to multilingual extensions joining over the core language table on old MySQL versions that don’t support UTF8MB4. As a result we are releasing an extra release candidate tonight to fix this bug but want to give extension developers some extra time to check their extensions with this extra code.
So, the new release date will be March 21st 2016 to make sure that we can Do More with Joomla!.
Please note that dates may be subject to change depending on availability of volunteers and circumstances beyond our control.

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